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What's New

3 Super-Actionable Keyword Research Tips to Try Right Now by @egabbert
Larry Kim and Will Critchlow from Distilled recently did a great webinar revealing all their personal keyword research strategies. It went pretty in-depth, so if you’re in the mood for digging in, scroll to the bottom to see the slides and video. Today, I just want to share three quick tips inspired by the webinar. If you’re looking to accomplish something beyond just dumping a seed term into a ...

Google AdWords to Universally Apply Close Variant Keyword Matching
The change will apply to all exact and phrase match keywords and will help increase the likelihood users get the ads they expect to see.

CallTrackingMetrics Introduces Keyword Spotting for Phone Calls
CallTrackingMetrics has launched keyword spotting, a new service that analyzes phone calls for the presence (or lack of) particular keywords in phone calls. Using this service, businesses can now instantly assess the quality and outcome of their phone calls, categorize them for reporting purposes and take appropriate immediate actions. (PRWeb August 18, 2014) Read the full story at http://www ...

New Bing Ads Editor 10.5 Features Shared Library For Negative Keyword Lists
Also included are zip code targeting, 15-minute ad scheduling, refined synch and export options.

Long Tail Pro Launches Powerful Keyword Research Tool Software to Help Find Profitable Keywords Faster than Ever Before
Victoria, BC, Canada / ACCESSWIRE / July 30, 2014 / Long Tail Pro has launched a powerful tool to boost keyword searches and help businesses create targeted online campaigns. The product is a keyword research ...

Book Writing 101: Tips to follow before putting pen to paper
Search for your related keyword in the Amazon.com Kindle Store and examine the highest and lowest selling books in this category. For more insight and discussion on how to develop a best-selling book idea, read the latest article from Penny C. Sansevieri, CEO and founder of Author Marketing Experts, Inc., on PR Newswire's Small Business Toolkit: http://bit.ly/1ogVo14 PR Newswire's Small ...

5 Steps To Adjust To Google’s Latest Change To AdWords Matching Behavior
Matching behavior for phrase and exact match keywords is changing in AdWords. What do you need to know about close keyword variations?

Google Ends Exact and Phrase Keyword Match Ability in AdWords; Now Applying Close Variant Keyword Matching by ...
At least 7% of Google searches contain a misspelling, according to a new post on Google’s Inside AdWords blog. However, people still want to find what they’re looking for even if they haven’t spelled it correctly. That’s why Google has announced that they’re applying close variant keyword matching to all exact and phrase match keywords starting in September. Close variant keyword matching is an ...

AdWords Adds Close Variant Matching To All Exact And Phrase Keywords
Google announced that starting in late September, it will be applying “close variant” keyword matching to all exact and phrase match keywords in AdWords. The feature has been available as an option for a couple years, but will now simply …

Goodbye, Exact and Phrase Match Keywords. Now What?
While this change takes some control away from advertisers, there are other places to concentrate that can lead to bigger changes and have more impact on campaigns.

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